~ Launch offer: Zero login fees and spot sanctions up to ₹50 lakh ~
Greater Noida, Uttar Pradesh, June 18, 2026: Aditya Birla Housing Finance Limited (“ABHFL”), a leading housing finance company and a subsidiary of Aditya Birla Capital Limited, has expanded its footprint in Uttar Pradesh with the launch of a new branch in Greater Noida, as part of its broader plan to expand its pan-India distribution network. With this addition, ABHFL’s total network in Uttar Pradesh has increased to 19 branches, strengthening its presence in high-growth markets and improving customer accessibility.
Greater Noida is rapidly emerging as a well-connected residential and investment destination, driven by improved access between key residential sectors, business districts, and educational hubs. Corridors along the Noida Expressway, have witnessed rising housing demand due to enhanced connectivity, and planned metro expansions. The upcoming Noida International Airport acts as a strong growth catalyst, boosting real estate sentiment and long-term development prospects. The new ABHFL branch will enhance the company’s capacity to meet this demand by offering tailored and accessible financing solutions for home purchase, construction, and renovation.
ABHFL offers a comprehensive suite of housing finance solutions tailored to diverse customer segments, including affordable housing, prime housing, construction finance, and loans against property, catering to salaried individuals, self-employed professionals, self-employed non-professionals, and emerging income groups. Backed by a robust digital ecosystem, ABHFL enables a seamless onboarding, Faster Approvals, and enhanced transparency, ensuring a superior customer experience.
To mark the launch, ABHFL is offering zero login fees along with spot loan sanctions of up to ₹50 lakh, valid from June 17 to June 30, 2026, enabling faster and more affordable access to credit for customers at these new branches.
Speaking on the expansion, Mr. Pankaj Gadgil, MD & CEO, Aditya Birla Housing Finance Limited, said, “Uttar Pradesh is a key growth market for us. With strong demand and rising aspirations, we are scaling our regional presence to deepen customer engagement. By combining our growing distribution footprint with robust digital capabilities, we aim to make the homeownership journey simpler, faster, and hassle-free for customers.”
Aligned with its promise of delivering a ‘Happy Home Loan Journey’, this expansion underscores ABHFL’s continued focus on customer-centricity, responsible lending, and driving financial inclusion through a diversified and granular retail portfolio.
