New Delhi: The country’s largest carmaker, Maruti Suzuki India, will take on the aggressive competition in the face of increased competition due to new companies. A top company official made this comment.
Maruti Suzuki has a 50.59 percent share in the domestic passenger vehicle market from April to January in the current financial year. Kenichi Ayukawa, the company’s managing director and chief executive officer said, “I am not getting defensive, I am being aggressive. If their products are good, we will try to leave them behind. “Competition in the domestic market is intensifying with the arrival of new companies like Kia Motors, MG Motors, Great Wall Motors and Hyma Automobiles. Asked about the level to which the company is ready to save stake in new circumstances, Ayukawa made this comment.
He said that Maruti Suzuki has a competitive habit. He said, “There is always competition.” There were also new companies in the 1990s, so there was still competition. Right now there are new companies coming from South Korea and China, so there is still competition. “
He said, “We have to enlarge the product portfolio ourselves and manage the business to encourage consumers. Along with this, a strong network of sales and service is also to be created. Through all this, we will be able to compete better. “
Asked if the company would need to bring new products, especially in the SUV category, Ayukawa said, “We have to make new models, but the business of the car is not just from the products, but also depends on it How much you can take care of the consumers.
